FOR QUEENS
Run the marketing.
Not the machinery.
Every Henry has a Queen. And that Queen can be you. Queen is a role within HVM: you direct Henry for your own business or for clients. Put your time into judgement and relationships while he handles the day-to-day work.
Become an HVM QueenTHE PERSON BEHIND THE DIRECTION
Your experience.
Henry’s execution.
For CMOs, Marketing Directors, Heads of Marketing and business owners, as well as experienced consultants, fractional CMOs and agency operators.
Your judgement is worth more than a day spent chasing updates. Set the strategy, priorities, budgets and boundaries, then let Henry handle the routine decisions and delivery. You keep responsibility for governance, performance, approvals and intervention, with more attention available for the work that needs you.
You set the direction.Henry makes it happen.
The Queen’s role
- Give Henry the business context and approve key assumptions
- Establish commercial objectives
- Approve ideal customer profiles and offers
- Set strategy, priorities and budgets
- Set operating policies, authority and constraints
- Oversee outputs and performance
- Intervene when judgement is needed
- Keep responsibility for governance and commercial judgement
FOR CONSULTANTS AND AGENCY OPERATORS
More clients.
Henry takes care of the work.
Serve your clients without multiplying the briefs, reminders and repetitive work on your own desk.
Henry works from each client’s business context and the boundaries you approve, so every new campaign doesn’t mean another round of explaining and coordinating. You can direct him for multiple clients while focusing on their strategy, reviewing his work and maintaining the relationships.
Talk to us about how HVM fits your practice and the businesses you work with.
YOUR STRATEGY. HENRY’S INTELLIGENCE.
Your expertise.
Henry by your side.
Spend more time on strategy and relationships, and less on chasing tasks. Direct Henry for your own business or for your clients; he takes care of the follow-through.